Should your start go for Horizontal Vs Vertical Market?

It is very easy and natural to be tempered to do everything and offer more services and products to customers. The thought of why not’ creeps in and makes you wonder if it is really worth venturing. Esp for a startup when there’s not a lot of income, the danger is the easy buck which can often distract us from the real business strategy. It is quite relevant to ask the question as to where your market lies – horizontal vs vertical market!

A quick guide to understanding Broadband itself.

In reality, broadband is a wave signal with a variety of frequency bands – each one with a different range. Before we go forward, did you know that broadband is more usable in comparison to radio signals as it also focuses on speech as well as music and doesn’t just enrapture a highly narrowband Morse code like the radio signals. 

Startup Analysis, The co-operative approach – Happy Roots

This article discusses business model of an off-beat yet successful start-up that has grown into a sizeable business. This not a business model analysis of a popular tech startup that has made it big, there are plenty of them out there. But, here we’re discussing about a start-up that’s exploring unchartered territories. 

Surveys for your Startup product development

This discussion takes you through capturing customer feedback, key market intel and constant customer engagement for your product development. There are of course lots of software available to capture this intel and provide key metrics which can be used for various reasons. As a startup, my key rationale was – proving market demand, understanding customer needs and most importantly key insights into what can improve the product.