The COVID Shock and Impact on Contract Employments

It is no surprise COVID has impacted so many industries around us. Today’s question is around its impact on the recruitment industry. In particular, my focus would be on contract/fixed term employments. For many organizations, including startups the contract roles work very well. In my previous startup experience – we used these contracts to perform … Read more

Preventing the trap of Long Meetings in a Company

Long Meeting: This will be a continual question for me. I won’t start with a promise that this post answers the questions and provides a simple easy solution to keep meetings crisp. We are talking about people and ensuring that all the opinions are heard to arrive at a sensible decision. It makes no sense … Read more

Being a Misfit: Keeping our individuality alive?

Being a misfit How to keep our individuality alive

Being a misfit: Today’s inspiration is derived from a beautiful ted talk from Lidia Yuknavich about the beauty of being a misfit. Naturally we’ve all heard a lot of inspiring quotes about being a misfit. Some of those beautifully celebrate this aspect. However, I do find that most of these quotes romanticise a simple natural … Read more

Leadership: Making the team feel safe in an Organization

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Making the Team Feel Safe: Today’s inspiration is from a lovely talk by Simon Sinek about Leadership and the feeling of security. Not so long ago, we talked about Maslow’s principle of hierarchy and its influence on a business. Accordingly, the basic motivational needs come under the physiological category. In this post, we discuss the … Read more

Does Invisible Funnel work for Startup Lead Generation?

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It wasn’t long ago when I came across this phrase: Invisible funnel for marketing. Naturally I was curious about it to find out more and explore whether it can actually work in a startup context. As with most articles, you know very well by now that the answer is “It Depends”. Having said that, we … Read more