What is the primary goal of a pitch deck in the startup world?: I’ve often asked this question. Sometimes the pitchdeck feels like a fancy marketing pitch and you have to impress these investors to win them over. As shallow as it feels, I think a pitchdeck is one of the most important things in the early stages of a startup.
Awaiting an official announcement on the theme of 2024’s National Startup Day. We can however be certain that it will be something to further leadership abilities and innovation to grow and expand. Some things to look out for are – the impact of startups on the Indian economy, and new startups created in 2024. I would also be very curious about any new announcements from the government to help entrepreneurs create businesses better and remove obstacles in their way.
Scalable startup entrepreneurship characteristics: What defines entrepreneurship, small business and a scalable startup? The most impactful aspect of a startup is its ability to scale. In this article, we will talk about the characteristics of a scalable startup entrepreneurship. It helps us differentiate ourselves from small businesses and convince investors about the ability of your … Read more
When embarking on the journey of entrepreneurship, one of the crucial steps before entering the market is to create a well-thought-out business plan. A business plan serves multiple purposes, providing a roadmap for success while demonstrating your preparedness and adaptability to potential investors. Here, we will explore the primary purpose of writing a business plan … Read more
Ansoff Matrix is a great way to identify risks in your marketing strategy. It can also help you identify best solutions to strategise your approach. This article takes you through a few sensible approaches for your business marketing strategy.