3 Key Characteristics of Fabian Entrepreneurs
Fabian Entrepreneurs are founders or business owners who are cautious and skeptical of change and innovation. This sounds counterintuitive to entrepreneurship because startups and new businesses are characterised by creativity and change. However, once a business identifies its sources of revenue, change is not easy. Any change comes at a cost and Fabian Entrepreneurs are afraid that these changes might cost them revenue or loss of market share.