Every startup goes through the phase of idea generation, understanding the market and providing an adequate solution. They all start at the same wonderful place. It is a small thought in the head germinating seed of an idea that goes on to create a startup.
Startup is hard work and the journey gets harder when you start presenting your idea to people. When we talked about assessing your startup idea, the first suggestion was to test the idea for feedback. When you go out to get feedback, unfortunately you don’t always get useful feedback. As you grow your startup, you must get good at separating noise from feedback.