This post is a kind contribution from Alex Coverdale Ideally, at forty years old, you’ve pretty much got your finances in order. After much trial and error in your younger years, you’ve figured out how the dollar actually works, and which things are worth spending money on and which aren’t. If you’re approaching forty years … Read more
Most good marketers know that today’s consumers will buy into the brand, rather than the product. And in 2018, more than 60% of consumers purchased a product online; a number that’s expected to grow substantially in the future, according to recent statistics. E-commerce is becoming an increasingly crowded space, and if you’re running an e-commerce … Read more
I’d rather be somebody’s shot of whiskey than everyone’s cup of tea Found a rather quirky quote on one of my random walks today. I’ve resigned myself to the thought that the pubs in London seem to have some of the most inspiring quotes of late. Being yourself In a lot of our earlier posts … Read more
This discussion covers the use of icons and background images for marketing material, product development. It touches upon the following aspects as you read through for more info. Please join us with your comments below to share your experience with fellow entrepreneurs who are out there to make a difference.
This discussion takes you through capturing customer feedback, key market intel and constant customer engagement for your product development. There are of course lots of software available to capture this intel and provide key metrics which can be used for various reasons. As a startup, my key rationale was – proving market demand, understanding customer needs and most importantly key insights into what can improve the product.