Corona Virus – Impending Recession?

Impending Recession : Amidst the genuine fears of rising infections rates and the speed at which the corona virus spreads, an added concern which has started raising some questions – Does this mean that business is heading towards a recession? The service industries have already taken a hit, airlines have stopped flying. Quite often, there … Read more

Step out of the history that is holding you back!

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Step out of the history that is holding you back, step into the new story you are willing to create Oprah Winfrey History is a rather weird friend to have. It can be very supportive if you have memories of success, achievements, running ahead of the competition and literally making a mark for yourself. On … Read more

What is an ideal pricing strategy for a startup?

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Normally, there are two ways to arrive at the price for a service/product in the startup phase. This discussion focuses on cost-based pricing in startups with a fundamental question – is this a valid method of arriving at your price point?

5 Legal Tips for Small Business Owners

It is essential that every business owner takes steps to ensure that their company is operating legally. This can be a complex and daunting aspect, particularly for first-time business owners. Additionally, there could be various legal issues that your company encounters, which means that you need to know what these are and how you can … Read more