It wasn’t long ago when I came across this phrase: Invisible funnel for marketing. Naturally I was curious about it to find out more and explore whether it can actually work in a startup context. As with most articles, you know very well by now that the answer is “It Depends”. Having said that, we … Read more
Ah! It feels good to be coming back to the basic leadership questions. It’s amazing to read through the journey of leadership philosophies and understand its evolution. One thing I am sure of in a leadership position is that it is not a perfect science. These principles are certainly great as guiding beacons. But … Read more
Why do we do the things we do?: I have been thinking about this for a while. Of all the different experiences in my career I have been fortunate to have, a question has constantly recurred. Why am I doing these things in the first place? What will happen if I stop doing? … Read more
Maslow – The Hierarchy of Needs: I have been wanting to write about the hierarchy of needs for quite some time. During the early days, this was one of the theories which had a formative impact on understanding people. Although the theory belongs to the 1940s and a lot of it is not as valid … Read more
Always deliver more than expected – Larry Page Managing Customer Expectations: This may sound like a slight overlap on our previous discussion about going the extra mile in an agile context. I do admit, there are a few similarities, In the last discussion, we went through the importance of definition of done, customer expectations management … Read more