The critical ingredient in a startup is getting off your butt!
Though it sounds a bit crass, the quote makes an important point about taking swift decisions in a startup. We always get caught up between strategy and acting fast. In most cases, it is also called being tactical. For a startup, both strategy and tactics go hand in hand. We are forced to take some decisions quickly and have little time to strategise about its wider impact. One may even argue that strategy is a challenge with a scale up rather than early stages of startup.