Should Startups Use Cost Based Pricing?

Price is what you pay Value is what you get -value baed pricing in startup vs cost based pricing in startup

Everything about this question makes me think of the answer NO. But let’s break it down between the risks and opportunities of using cost based options for a startup. I will base it on the background of technology and software development. I have not seen cost based pricing for a technology startup since the costs are so difficult to ascertain.