Reasons why you want to be an entrepreneur: As you know, entrepreneurship inherently has risks. Your business idea can either succeed or result in failure. However, there is an urge in entrepreneurship that makes you want to try. Key factors for the reasons why you want to be an entrepreneur are – Passion, desire to create … Read more
Define the term entrepreneur: Points covered in this article are – Define the term entrepreneur, type of risks taken by them. Risks taken by an entrepreneur are broadly classified into financial, opportunity and societal risks. We explain each of these risks with a small discussion. Please do share your thoughts with fellow entrepreneurs to enrich this … Read more
What is the meaning of entrepreneur: In the last few articles, we’ve focused on entrepreneurship, its origin, functions and key characteristics. In today’s article, we’ll focus on answering the question – what is the meaning of an entrepreneur. I’m sure you’ve heard or read about this in different formats. Most times, loosely entrepreneurship is treated … Read more
Entrepreneurship is an opportunity to create wealth: In this article, we would like to highlight the possibilities of entrepreneurship for macroeconomic impact or wider impacts. Most times, we talk about entrepreneurship in the light of business profits, growth and scaling. In this discussion, I’d like to spend some time on the following: The value created … Read more
Market Segmentation Strategy: In this discussion, we talk about the importance and impact of market segmentation strategy on your overall business. It encompasses value proposition, product pricing and defines your customer interaction as a startup.
Your Customer Development Process is a brilliant strategy to understand customer needs and create market demand before you waste resources on development
Van Gogh Alive: I’ve been transformed into a world of magic through art. This possibly sums it all to me about the Van Gogh alive experience I’ve had last week. The show is arguably one of the best I’ve seen and would love to revisit at the earliest opportunity. Before I start sounding like someone … Read more
Today, I want to talk about a brilliant podcast about pay rises in an organisation. In the past, I took inspiration from a quote by Robert Bosch – I don’t pay good wages because I have a lot of money, I have a lot of money because I pay good wages. For details on this … Read more