Business plan for startup: No matter what stage your business is in, the business plan is one of the most important assets. Looking back at my startup fundraising days – I can recall the number of times investors asked us multiple questions on it. Considering that it is the best asset you have as an entrepreneur, … Read more
I’m thrilled to find out more and write about startup India today. Just the last month, our PM marked 16th January as National startup day – calling startups the backbone of the Indian Economy. As an entrepreneur and startup founder, I’m excited to see the amount of support coming in for budding startups. We all … Read more
I’m fascinated to read about this today. The headlines roared that wordle – the online puzzle game has been sold to New York Times for an undisclosed 7 figure number. (Source) The news is startling from the sense of a common startup belief about the hockey curve and exponential growth. Normally new startups go through … Read more
It is refreshing to hear that the 16th of January has been officially coined as the National Startup Day as a mark of recognition of the contribution of startups to the country. The PM Office proudly calls startups the backbone of New India. Of course, startups have a huge influence on the economy, creating jobs … Read more
I was recently researching the main reasons why startups fail in India – the results surprised me a little. Although my immediate stock response was lack of funds, it was interesting to see the stats pointing towards strategy, business plan and innovation. There are plenty of reasons for startups to fail and as we know … Read more
Why do startups fail – In this article, we talk about 5 main reasons why startups fail. Running a startup is hard – no doubts there. It is worse when you have to go through a failed startup experience. Sure, it builds resilience, but at the cost of quite a lot. If you’re building a … Read more
Reasons why you want to be an entrepreneur: As you know, entrepreneurship inherently has risks. Your business idea can either succeed or result in failure. However, there is an urge in entrepreneurship that makes you want to try. Key factors for the reasons why you want to be an entrepreneur are – Passion, desire to create … Read more
What is the meaning of entrepreneur: In the last few articles, we’ve focused on entrepreneurship, its origin, functions and key characteristics. In today’s article, we’ll focus on answering the question – what is the meaning of an entrepreneur. I’m sure you’ve heard or read about this in different formats. Most times, loosely entrepreneurship is treated … Read more
Market Segmentation Strategy: In this discussion, we talk about the importance and impact of market segmentation strategy on your overall business. It encompasses value proposition, product pricing and defines your customer interaction as a startup.
Your Customer Development Process is a brilliant strategy to understand customer needs and create market demand before you waste resources on development