managing price changes, increase in price, explaining price change, price variations, startup advice, startup lessons

What is an ideal pricing strategy for a startup?

Normally, there are two ways to arrive at the price for a service/product in the startup phase. This discussion focuses on cost-based pricing in startups with a fundamental question – is this a valid method of arriving at your price point?

Should your start go for Horizontal Vs Vertical Market?

It is very easy and natural to be tempered to do everything and offer more services and products to customers. The thought of why not' creeps in and makes you wonder if it is really worth venturing. Esp for a startup when there's not a lot of income, the danger is the easy buck which can often distract us from the real business strategy. It is quite relevant to ask the question as to where your market lies - horizontal vs vertical market!

A quick guide to understanding Broadband itself.

In reality, broadband is a wave signal with a variety of frequency bands – each one with a different range. Before we go forward, did you know that broadband is more usable in comparison to radio signals as it also focuses on speech as well as music and doesn’t just enrapture a highly narrowband Morse code like the radio signals.