Selling is not a pushy act, it is about empathy

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Sales has moved on from the dark art of attracting people to the one with honesty and goodwill. In this article, we talk about the importance of sales in building customer relationships and helping to create a pipeline. In some cases, sales also can be about recruiting beta customers to test early version of your product. In these circumstances, these beta customers sign up for a lower price but with the ability to contribute to product development to suit their needs.

There’s something artificial when everyone is agreeing

There is something artificial when everyone is agreeing, there's something artificial when everyone agrees, business quotes, startup quotes

There’s something artificial when everyone is agreeing: It’s weird when everyone agrees in a team or organisation. Sure, there will be moments like that but if it is a pattern in your founding team, then there are two problems: the leader’s too strong or you don’t have challengers. Either way, it is a sign that something is terribly wrong and you as a founder will need to act on it.

The greatest weapon against stress Meaning

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In this article, we talk about the meaning of stress, how to deal with it and common pitfalls of distraction. Stress is not out there to kill us but can be a very powerful ally based on the questions we ask ourselves. The trick is to choose one thought over another and coach a new behaviour to get the best results out of yourself.

7 Clothing Inspired Small Business Ideas

Online Fashion Boutique With online shopping growing in popularity, people have grown more and more comfortable turning to the internet to purchase clothes, too.  If you’re a fashion lover who doesn’t have the resources to open a physical boutique location, starting an online fashion boutique is a great idea. If there’s a style you’re passionate … Read more

You don’t need to be the biggest brand in the world

Biggest brand in the world: This is a great desire isn’t it? All entrepreneurs start with a great dream – to create the unicorns of the world. To be honest, a startup is probably simpler than that. The root of a startup is in customer problem. It might start with frustration, delight in an experience or finding a more efficient way to do things. Most of these ideas may not be the biggest brand in the world. But they have a humble start from having to solve a problem for a customer.