Vinay Nagaraju

Don’t try to do everything by yourself, but try to connect with people and resources. Having that discipline and perseverance is really important_ - Chieu Cao, Co-founder of Perkbox

Don’t try to do everything by yourself in a startup

Post author:Vinay Nagaraju
Post published:10 October 2022
Post category:Startup
Post comments:1 Comment

In this article, I'll make a case for an entrepreneur not to do everything by themselves. Although the temptation is to save expense and bootstrap - it can turn out to be expensive in the long run. Not only that, but you also won't have the expertise to do a good enough job at it.

Freemium model pros and cons - Pros/Advantages

Freemium Model Pros and Cons for a startup

Post author:Vinay Nagaraju
Post published:29 September 2022
Post category:Startup
Post comments:7 Comments

A brief discussion about the pros and cons of a freemium business model. In a product led company, it is similar to the product led growth model. The premise of these freemium models is value based selling. In this article, we will talk about the benefits and disadvantages of a freemium model for business.

Projections are just bullshit - startup quotes

4 Factors in your Financial Projections in a startup

Post author:Vinay Nagaraju
Post published:18 September 2022
Post category:Startup
Post comments:3 Comments

For an early stage startup, valuation is very difficult. The best way to do this is to find a competitor or a similar business. Make an assumption about a % of market capture to give you an idea for initial valuation. Ultimately your startup value is based on

6 Key steps in building your Startup Branding strategy

Post author:Vinay Nagaraju
Post published:16 September 2022
Post category:Startup
Post comments:1 Comment

In this article, we talk about various factors influencing your small business branding strategy. I will use the terms startup and small business interchangeably. The focus is about creating a differentiation with the rest of the market. The best way to approach branding strategy is by creating a market map.

Unique selling point definition

Unique selling point definition in Startup, Small Business

Post author:Vinay Nagaraju
Post published:15 September 2022
Post category:Miscellaneous
Post comments:15 Comments

A USP is one of the most powerful statements for a company. It not only helps you differentiate from a competitor, but creates an identity for yourself. In this article, we talk about the definition of USP, its importance and how to write one

Six e Commerce shipping tips for 2022

Post author:Vinay Nagaraju
Post published:12 September 2022
Post category:Miscellaneous
Post comments:0 Comments

When you run an eCommerce business, once someone makes a purchase, their experience with your brand is really just beginning. If you read eCommerce eBooks from experts, you’ll hear a lot about how important shipping is. Your customers expect seamlessness in shipping, but at the same time, you have to consider your costs.

4 Essential Documents You Need to Start a Business

Post author:Vinay Nagaraju
Post published:8 September 2022
Post category:Miscellaneous
Post comments:0 Comments

Before opening a business, knowing which documents you need is important. Establishing a business and obtaining the necessary state and federal permits, licenses, and identification numbers is an integral part…

Ceding control in a startup while ensuring the delivery of quality

You have to get good at ceding control in a Startup!

Post author:Vinay Nagaraju
Post published:6 September 2022
Post category:Startup
Post comments:2 Comments

You have to get good at ceding control and not taking things personally. Even seasoned entrepreneurs have struggled with that. I think it’s about not taking failures personally and also not taking successes personally

Does Outsourcing for startups work?

Post author:Vinay Nagaraju
Post published:5 September 2022
Post category:Startup
Post comments:3 Comments

Outsourcing is one of the most common cost cutting strategies that we've heard. However, does it work in a startup context? We have seen many large companies do this successfully. In this article, we will talk about the pros and cons of outsourcing as an entrepreneur.

Key Functions of Entrepreneur to build a startup

6 Key Functions of Entrepreneur to build a startup

Post author:Vinay Nagaraju
Post published:2 September 2022
Post category:Startup
Post comments:2 Comments

In this article, we talk about the various functions of entrepreneur in setting up and running a business. As you can imagine, the list of functions is innumerable, however, we can classify them under broad segments explored in this article.