Early-stage startup hiring: Hiring is always challenging. In this article, we talk about strategies for early-stage startup hiring for an entrepreneur. If you have received your first/second round of funding, this article is relevant to you. The discussion here suits an entrepreneur who may have just achieved their product-market fit and looking to expand. (What … Read more
We all know how important auto insurance is, but if you run a business, even a business where you are the sole employee, you need to have business insurance on your vehicle. This is because regular auto insurance doesn’t cover things like accidents when those accidents happen while you’re conducting your business. You need commercial … Read more
Recruitment in Startup: Recruitment is never an easy topic to talk about. Even the best companies struggle with getting the right people for the right job. In a startup, this challenge is even more complex because the profile you’re hiring for needs more than a few specialised skillsets. I’ve always found that startups look for … Read more
In this article, I’ll make a case for an entrepreneur not to do everything by themselves. Although the temptation is to save expense and bootstrap – it can turn out to be expensive in the long run. Not only that, but you also won’t have the expertise to do a good enough job at it.
A brief discussion about the pros and cons of a freemium business model. In a product led company, it is similar to the product led growth model. The premise of these freemium models is value based selling. In this article, we will talk about the benefits and disadvantages of a freemium model for business.
For an early stage startup, valuation is very difficult. The best way to do this is to find a competitor or a similar business. Make an assumption about a % of market capture to give you an idea for initial valuation. Ultimately your startup value is based on
In this article, we talk about various factors influencing your small business branding strategy. I will use the terms startup and small business interchangeably. The focus is about creating a differentiation with the rest of the market. The best way to approach branding strategy is by creating a market map.
A USP is one of the most powerful statements for a company. It not only helps you differentiate from a competitor, but creates an identity for yourself. In this article, we talk about the definition of USP, its importance and how to write one
When you run an eCommerce business, once someone makes a purchase, their experience with your brand is really just beginning. If you read eCommerce eBooks from experts, you’ll hear a lot about how important shipping is. Your customers expect seamlessness in shipping, but at the same time, you have to consider your costs.
Before opening a business, knowing which documents you need is important. Establishing a business and obtaining the necessary state and federal permits, licenses, and identification numbers is an integral part of the process if you want to prevent tax penalties or fines. Also, with the right documents, you’ll not receive an order to close your … Read more