Author: Vinay Nagaraju

If you've ever tried to write a high-quality business thought leadership article, you know how difficult it can be. You're expected to have expert knowledge of your subject matter, at least three years of experience in the field, and a way with words. This means that writing something of value is nearly impossible for people who don't have anything close to those qualifications! Luckily for business owners and leaders, ghostwriting exists. And it's becoming increasingly common among small businesses looking for ways to improve their online presence and credibility as experts in their field.

Mergers and acquisitions (M&As) are strategic decisions that can propel companies towards significant growth and competitive advantage. However, these processes are complex, often requiring specialized expertise and meticulous attention to…

For startups, having access to credit can be crucial for managing cash flow, purchasing necessary equipment, and funding growth initiatives. One valuable financial tool for startups is a credit card.…

To surpass their competitors, startups must leave no stone unturned in enhancing their online visibility. The potent Search Engine Optimisation (SEO) tool can significantly contribute to this venture. Although most…

Running a successful reselling business is all about the customers. It doesn’t matter how good your products are, how diverse your range is, or even how comparatively cheap your products are selling for – if your customers do not have an incentive to buy from you, your business is going to fail.

Mastering the art of inspiration can have a profound effect on your business. As a business owner, it's a double-edged sword that you need to handle effectively: inspiring your customers to stay loyal and motivating your employees to give their best. Both avenues are pivotal in driving business performance and growth.