A very fair point Jayasurya – I do think there are a lot of measures one can start focusing on when building enterprises. This post touches a very relevant and impactful point about creating startups for a purpose and making a difference. Social impact is at the heart of an idea which can start taking things forward and creating inclusive progress. There are numerous ways of making this happen. of course it all starts with a single step and no greater choice than starting a business with one such purpose.

I agree Madhusudhan, the point tailors closely around the corporate social responsibility factor for large companies as well. In some areas they have done some really good work such as providing electricity, road infrastructure etc. In addition there is a huge boost in some large corporates sponsoring startups to do social ventures which aid towards their CSR. For a social commercial venture, I believe that can provide a considerable boost for young startups to generate impactful ideas that can start making a difference.

Agreed Mr. Madhusudan. People who are already running their own businesses can also transform into building mindful businesses. Definitely, charity (from profit) is one of the things but there can also be much simpler yet important things he/she can do, such as reducing carbon footprint by encouraging sustainable practices, mindful usage of plastic and the non-biodegrabales, promoting healthy relationship among all the stakeholders, fair payment of wages etc.. which are all non-quantifiable parts of running a mindful business! Easy said than done but definitely rewarding :)